Practicum in Business

The Business Practicum is an experiential course that gives business students the opportunity to apply their cumulative learning in a real-world setting. Through immersive, team-based projects, students tackle authentic business challenges while honing their leadership, problem-solving, and communication skills.
Students may be assigned a project from a variety of formats, including but not limited to:
- Developing and pitching a new venture through a business plan competition
- Conducting professional consulting for a real business or nonprofit organization
- Planning and executing a significant business event or marketing campaign

Each project emphasizes applied strategy, project management, teamwork, stakeholder engagement, and measurable outcomes. Students will work under faculty mentorship and receive feedback from faculty, external clients, partners, and/or judges. Final deliverables are dependent upon the assigned project, but may include successful execution of a professional event, a professional report, and/or a formal presentation to an audience of peers, faculty, and industry professionals.