Business Analytics and Visualization

This course presents the fundamentals and advanced features in MS Excel, Tableau, and Power BI to explore the importance of data visualizations in today’s business in today’s fast-changing business world, in which business analytics has become an important part of competitive strategies. Furthermore, it reviews the statistical underpinnings of data presentation and interpretation. Lastly, it familiarizes students with the data science lifecycle and explores the use of data to support all aspects of business development. It also includes project-based work on data sets from sectors of particular interest to students’ career pathways.