Global Business Strategy
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Overview
Description
This course provides an in-depth analysis of global business strategy, focusing on the dynamics
of operating in diverse international markets. Students will explore the global business
environment, international trade, market entry strategies, and the impact of cross-cultural
management on strategic decision-making. The course will also examine how governmental
policies shape global business rules and how firms can adapt their strategies to stay competitive
over time. Emphasis will be placed on understanding the ethical challenges of global business
and analyzing the complexities of doing business in different economic and political systems.
Prerequisites: COM-310, BU-469, MGT-312
of operating in diverse international markets. Students will explore the global business
environment, international trade, market entry strategies, and the impact of cross-cultural
management on strategic decision-making. The course will also examine how governmental
policies shape global business rules and how firms can adapt their strategies to stay competitive
over time. Emphasis will be placed on understanding the ethical challenges of global business
and analyzing the complexities of doing business in different economic and political systems.
Prerequisites: COM-310, BU-469, MGT-312
Career
Undergraduate
Credits
Value
3